The Football Market 2017

Phillip Covell

In 2017 the AVTN NewsNet247 team and I were asked to look at the market position and viability of a UK football channel. As a result a database of some 700+ football keywords and 550 teams including the FIFA Top 100 and UK and Scottish Leagues was compiled, with analysis of internet search results and social media presence and following recorded. The following presentation is a window on our work looking at the market in 2017. The research also provided a key comparative market indicator AVTN NewsNet247, as the football TV market has an acknowledged size and value, and the aviation market exceeds that of football on a like for like basis of comparison.

 

The Football Market Snapshot